Twitch has more than 240 million average MAU (monthly active users) and 35 million DAU globally, making it the United States 6th most popular social media platform by usage.
The United States accounts for approximately 23.10% of Twitch’s user base, making it the platform’s largest market. Germany follows with around 8.60% of the users.
The platform has an average of 7.3 million monthly active streamers. Users watch around 71.5 million hours of live streams on the platform every month.
In this blog, we have compiled a detailed breakdown of Twitch’s user demographics, such as monthly and daily active users, total watch hours, monthly active streamers, and most popular channels and games. This will allow marketers to analyze Twitch’s operations and make better strategies.
Key Twitch Statistics At a Glance
- There are over 240 million Twitch users as of 2025.
- The United States accounts for around 23.10% of Twitch’s user base.
- Twitch has an average of 5.26 billion watch hours for Q1 2025.
- Ninja is the most followed Twitch streamer globally, with over 19.2 million followers
- League of Legends has around 1.67 billion views on Twitch, the highest of all games.
Twitch Overview
| Launch Date | June 6, 2011 |
| Industry | Video game live-streaming |
| Headquarters | San Francisco, United States |
| Parent Company | Amazon |
| Founders | Emmett Shear and Justin Kan |
How Many Twitch Users Are There Globally?
As of 2025, Twitch has over 240 million average monthly active users (MAU) worldwide. The platform had gained roughly 3 million users within the first year of its launch. It crossed 20 million MAU in 2012, reflecting its popularity among gamers and content creators.
Twitch surpassed 100 million monthly active users for the first time in 2015, within just four years of its launch, and reached 140 million users per month in 2021.
Some reports projected that Twitch will cross 500 million average MAU by the end of 2030.
Sources – Twitch, TwitchTracker, CNBC
Twitch Daily Active Users
Twitch has over 35 million daily active users (DAU) worldwide as of 2025. It is seen that the number of daily users increases during weekends and holidays, but fluctuates during weekdays.
As of April 2025, Twitch has an average of over 2.29 million concurrent viewers. It can reach above 3 million in some situations, but the average is always around 2.5 million. The platform recorded a 6.7 million concurrent viewership in July 2024, the highest since its launch.
Here is the table to show year-on-year detail of Twitch’s concurrent viewership in the last 5 years:
| Year | Average Concurrent Viewers |
|---|---|
| 2025* | 3 million* |
| 2024 | 2.55 million |
| 2023 | 2.45 million |
| 2022 | 2.58 million |
| 2021 | 2.78 million |
Source – TwitchTracker
Twitch User Base by Country
Around 23.10% of Twitch users come from the United States, the highest percentage among all countries.
Germany ranks second, accounting for about 8.60% of the platform’s users. Russia and France rank third and fourth, with 8.50% and 6% user bases, respectively.
The table below shows a detailed description of the number of Twitch users by different countries:
| Countries | Unique Twitch User Share |
|---|---|
| United States | 23.10% |
| Germany | 8.60% |
| Russia | 8.50% |
| France | 6% |
| Brazil | 4.62% |
Source – SimilarWeb
Twitch Users in The United States
Twitch has over 36.7 million users in the United States as of 2025, a 3.09% increase from 35.6 million in 2024.
In the last 5 years, the platform has increased by 16.88% with an average year-on-year growth rate of 3.98%.
According to various reports, it is projected that Twitch will have around 40 million users in the US by the end of this decade.
Here is a detailed breakdown of Twitch users’ growth in the United States over the years:
| Year | Total Twitch Users in the US | Y-O-Y Growth |
|---|---|---|
| 2025* | 36.7 million* | + 3.09%* |
| 2024 | 35.6 million | + 2.89% |
| 2023 | 34.6 million | + 4.22% |
| 2022 | 33.2 million | + 5.73% |
| 2021 | 31.4 million | – |
Source – Statista
Twitch Users by Age Group
Around half of Twitch users are from the 25 to 34 age group (millennials), the highest among all age groups. Gen Z (18 to 24 years) follows next, accounting for around 22.3% of its user base.
The 35 to 44-year age group ranks third in the list with about 17.5% of users.
The table below shows the detailed age breakdown of the Twitch user base:
| Age Group | Share of the total Twitch user base |
|---|---|
| 16 to 24 years | 22.5% |
| 25 to 34 years | 49.7% |
| 35 to 44 years | 17.5% |
| 45 to 54 years | 7.4% |
| 55 to 64 years | 1.9% |
| 65+ years | 1.3% |
Source – Statista
Twitch Users by Gender
Around 72.07% of Twitch users are males compared to females, who account for 27.93% of its users.
The latest reports suggested that the number of female streamers on the platform has increased significantly in recent years. It is estimated that by the end of 2030, the share of female and male users will be equal.
Twitch User Distribution by Gender:
| Male | Female |
| 72.07% | 27.93% |
Source – SimilarWeb
Twitch Usage Statistics
Twitch is one of the most popular social media platforms globally. Most of its users access its content on mobile devices rather than desktops. The platform’s watch time is in billions of hours, and its average watch hours have been similar for the past years. Here are various intriguing Twitch usage statistics that you must know.
Twitch Preference Among Gamers Vs. Other Social Media Platforms
Twitch is the 6th most popular social media platform among gamers in the United States, with around 29% of them using it.
YouTube ranks 1st among video gamers, followed by Facebook, Instagram, Discord, and TikTok.
The table below showcases the list of the most popular social media platforms among gamers in the US:
| Social Media Platform | Percentage of gamers using it |
|---|---|
| YouTube | 60% |
| 58% | |
| 42% | |
| Discord | 37% |
| TikTok | 37% |
| Twitch | 29% |
| Snapchat | 26% |
| 25% | |
| 23% | |
| 20% | |
| 11% | |
| Tumblr | 7% |
| Clubhouse | 6% |
| Flickr | 6% |
| Foursquare | 5% |
| Yelp | 4% |
| Teamspeak | 3% |
| 3% | |
| Other | 5% |
Source – Statista
Twitch Usage by Device
Around 86.43% of Twitch users access it via desktop compared to mobile devices, with 13.57% of users accessing it only.
On the other hand, over 70.8% of YouTube users access its content through smartphones.
This gap is also visible in-app download data. The Twitch app has been downloaded over 100 million times on the Play Store and App Store. The YouTube app has been downloaded over 1 billion times across all platforms.
Twitch Watch Hours Statistics
In Quarter 1 of 2025, Twitch had a total watch time of 5.26 billion hours. If the same momentum continues for the rest of the quarters of the year, the platform will cross the previous year’s 21 billion watch hours.
The platform recorded a watch time of 21.4 billion hours in 2023 and 22.4 billion hours in 2022. In 2021, Twitch recorded the highest watch time of 24.3 billion hours, the highest as of now.
Here is the complete breakdown of total watch hours of Twitch since 2021:
| Year | Watch Hours Of Twitch |
|---|---|
| 2025* (Q1) | 5.26 billion* (Q1) |
| 2024 | 21 billion |
| 2023 | 21.4 billion |
| 2022 | 22.4 billion |
| 2021 | 24.3 billion |
Source – TwitchTracker
Total Watch Hour Statistics: Twitch Vs. YouTube Gaming
Regarding watch hours, Twitch is miles ahead of YouTube Gaming. It recorded a total of 5.26 billion watch hours for Quarter 1 2025, around 131.7% more than YouTube Gaming’s 2.26 billion watch hours.
In Q4 2024, Twitch had around 5.15 billion watch hours, while YouTube Gaming recorded around 2.2 billion watch hours for the same duration.
Here is the complete breakdown of Twitch vs. YouTube Gaming’s total quarterly watch hours from Q1 2024 to Q1 2025:
| Quarters | Twitch | YouTube Gaming |
|---|---|---|
| Q1 2025 | 5.26 billion | 2.26 billion |
| Q4 2024 | 5.15 billion | 2.2 billion |
| Q3 2024 | 5.14 billion | 1.94 billion |
| Q2 2024 | 5.1 billion | 2 billion |
| Q1 2024 | 5.7 billion | 1.4 billion |
Source – TwitchTracker, Streamscharts, Spilled
How Many Twitch Streamers Are There Worldwide?
As of Q1 2025, Twitch has an average of 7.3 million monthly active streamers, on par with last year’s average of 7.32 million active streamers.
Since the past three years, including the first quarter of 2025, Twitch has continued to host an average of 7.3 million active streamers per month.
The platform’s average monthly active streamers count peaked in January 2021 with 9.89 million streamers.
The table below shows a detailed breakdown of the average number of monthly active streamers on Twitch from 2021 to Q1 2025:
| Year | Average Number of Twitch’s Active Monthly Streamers |
|---|---|
| 2025 (Q1) | 7.3 million |
| 2024 | 7.32 million |
| 2023 | 7.3 million |
| 2022 | 7.63 million |
| 2021 | 8.46 million |
Source – TwitchTracker
Twitch Live Stream Statistics
As of March 2025, Twitch hosted around 71.5 million hours of live streams. This means the total duration of live streams for Q1 2025 is approximately 211.4 million hours, and an average of 70.5 million monthly stream hours.
On average, Twitch hosts 2.3 million hours of live streaming daily.
In January 2021, Twitch recorded an average of 88.69 million hours of live streams per month, the highest monthly total on record.
Source – TwitchTracker
Most Followed Twitch Streamers Worldwide
Ninja is the most popular Twitch streamer in the world with around 19.2 million followers. Ibai and KaiCenat rank second and third with approximately 17.2 million and 16.9 million followers, respectively.
Auronplay is in fourth position in the list with around 16.7 million followers. Rubius follows next with about 15.6 million followers.
Here are the top 10 most popular Twitch streamers by followers:
| Streamer | Number of Followers |
|---|---|
| Ninja | 19.2 million |
| Ibai | 17.2 million |
| KaiCenat | 16.9 million |
| Auronplay | 16.7 million |
| Rubius | 15.6 million |
| TheGrefg | 12.1 million |
| xQc | 12.04 million |
| Juansguarnizo | 11.5 million |
| Shroud | 11.1 million |
| ElMariana | 10.3 million |
Source – TwitchMetrics
Number of Twitch Concurrent Channels Globally
As of 2025, Twitch has approximately 96.9K average concurrent channels worldwide, reflecting a 1.25% increase from 95.7K in 2024. This growth indicates a steady rise in the number of live channels on the platform.
The table below shows the number of Twitch average concurrent channels in the world from 2021 to 2025:
| Year | Number of Average Concurrent Channels |
|---|---|
| 2025* | 96.9K* |
| 2024 | 95.7K |
| 2023 | 93.3K |
| 2022 | 92.5K |
| 2021 | 105K |
Source – TwitchTracker
Most Popular Games on Twitch in 2025
As of 2025, League of Legends is the most popular game on Twitch by views, with around 1.67 billion viewership. Grand Theft Auto 5 follows next with approximately 1.6 billion viewership.
Counter-Strike and Valorant rank third and fourth with around 1.2 billion and 1.03 billion views, respectively.
Here is the list of the top 10 most popular games on Twitch as of 2025:
| Game | Total Viewership |
|---|---|
| League of Legends | 1.67 billion |
| Grand Theft Auto V | 1.6 billion |
| Counter-Strike | 1.2 billion |
| Valorant | 1.03 billion |
| World of Warcraft | 867.17 million |
| Dota 2 | 776.02 million |
| Marvel Rivals | 772.05 million |
| Fortnite | 719.64 million |
| Minecraft | 468.61 million |
| Escape from Tarkov | 377.25 million |
Source – Statista